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December 2013

Google: The advertising chameleon may finally show its true colors

Published December 3, 2013

When it comes to its own brand name, Google is famously amorphous, using the “Google doodle” as a chance to spotlight whatever holiday or important historical event it feels like acknowledging. But there’s another aspect of its service in which it has become prolific: stealth advertising. Not just its own, but the promotion of sponsored links to the top of Google searches. Now, however, Read more »

Why a great logo is essential for your business

Published December 2, 2013

If you are running a business, you should have a great logo to represent your brand. Whether your business is a large company or just you working out of your home, a logo is an essential component of branding that functions to make your brand recognizable and memorable to your customers. Logos are crucial because they can be used across multiple channels to communicate your brand’s presence and Read more »

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Every one who sells, services, or promotes your brand whether across the country or across the globe is a brand ambassador. Our marketing software sits in the cloud helping to execute and manage their local direct mail and email campaigns, collateral printing, microsites with SEO and landing pages, and social media posts without ever compromising your brand. And provides all the enterprise reporting you’ll ever need. AdSoft Direct creates marketing centers that drive new business, improve customer loyalty, and connect you with the most important part of your business: your customers.

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