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Marketing in Pop Culture

HTC M8 Leak – Bad or Good News?

Published March 12, 2014

Timing, they say, is everything. Video appears regularly on the internet to herald the coming of some new product or major company launch. But has commented on the most recent unveiling of an over 12 minute video that the blog calls “a perfect example of how not to leak a phone to the Internet.” This review, filmed on what appears to be the user’s bed, depicts the different Read more »

Kanye’s comeback at Bonnaroo

Published February 28, 2014

Even some of the most dramatic failures can bounce back given the opportunity, whether they’re a brand or a well-known celebrity. To say Kanye West is “no stranger to controversy” is an understatement: the man has displayed deliberately outrageous behavior that’s garnered him a wealth of criticism and disapproval (along with enduring fandom). But the rapper’s absence Read more »

No End in Sight for Woody Allen Scandal

Published February 27, 2014

Few filmmakers are more celebrated professionally than Woody Allen. His status as an auteur of neuroses is essentially nonpareil, a position highlighted by the sheer volume of accolades he’s accrued over his decades in the industry: Allen has four Oscars, nine BAFTA awards and two Golden Globes. Recently, however, the social media conversation surrounding him has had little to do with the films Read more »

Arby’s Wins Best Grammys Tweet

Published February 20, 2014

It’s not every day that a sandwich shop can become an internet sensation during the Grammys, but that’s exactly what happened on Sunday night, thanks to Arby’s ability to think fast and take advantage of a topical situation. Pharrell Williams was kind of a big deal at the 2014 Grammy Awards. The renowned producer and Daft Punk collaborator was nominated seven times and took home Read more »

Are One Direction Bigger than The Beatles?

Published February 7, 2014

Recently, the world celebrated the 50th anniversary of the Beatles’ appearance on the Ed Sullivan Show, a landmark cultural moment for what was arguably the most important band in rock-and-roll history. In a television special entitled “The Beatles: The Night That Changed America,” the two surviving members of the Fab Four, Ringo Starr and Paul McCartney, as well as a list of music Read more »

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